This article covers how to track unpublished Facebook posts to the Fanbooster by Traject Dashboard.
In This Article:
Why track unpublished posts?
An unpublished page post is a post that is not immediately published on your page or your newsfeed. Unpublished page posts allow Page admins to manage the delivery of ad content through audience filters. These scheduled or draft posts are delivered on a future publication date or through promotion within an ad set
How do I connect Facebook Ads to Fanbooster by Traject?
Before viewing your unpublished posts in Fanbooster by Traject, you can choose to connect your Facebook Ads account to the Fanbooster by Traject dashboard. This step is optional, but if you don't do this, unpublished articles without engagement will not show on the dashboard.
Here's how to connect your Facebook Ads account to Fanbooster by Traject:
From the top bar, navigate to Reports > Channel > Facebook and click Ads from the sidebar.
On the right-hand side of the page, click the Connect button and select Connect Ad Accounts. You will be taken through the ad connection process where you can select the ad accounts and campaigns you'd like to connect to your Fanbooster by Traject project.
How do I view unpublished posts?
Got your ad campaigns connected to Fanbooster by Traject? Awesome. Now, let's view your unpublished post performance in Fanbooster by Traject. Here's how to do it:
On the Fanbooster by Traject top bar, navigate to Reports > Channel > Facebook and click Posts on the left-hand side of the screen.
Scroll to the bottom of the page and you'll find a list of all of the Facebook posts your brand published during your selected reporting period. All of your unpublished posts will be denoted with an orange unpublished marker.
How do I compare unpublished facebook posts versus published content?
Scroll up to compare your unpublished versus published content performance underneath the Publishes vs. Unpublished Posts header. Here, you can view differences in reactions, comments, shares, and more.